Doc Searls: Hey, coffee and wine shops, I'll be in town for the
next day with a laptop and a PDA that are wondering who's ready for
my business ?
This problem doesn't seem all that much harder to me than
syndicating and aggregating weblogs. In particular, both ends
of the equation are likely to be behind a combination of firewalls,
NAT, proxies, etc. Question to ponder: what technical,
sociological, and legal innovations will be required to make this
come about?
One interesting thing this scenario highlights is the potential
need for multiple credentials to be transmitted along with the
request
To summarize, I mostly think that the benefits to most small businesses from this sort of thing are outweighed by the costs (both monetary and time). For a business that has a regular, local clientele, I just don't see it happening. In high tourist traffic areas, it would be a different story altogether.
Actually, strictly speaking, the tongue in cheek title (Select cofeeshop...) isn't too far off if a yellow pages provider decided to enable something like this, but for all I know, they already do. If they could integrate w/ a GPS enabled phone, you could get some really relevant results that wouldn't be just the intersection of "Select Starbucks from ..." I still don't get Doc's specific example though, it's pretty tough to keep a cup of coffee hot if I hit all the red lights. I can definitely relate to the cell phone example though, having been in that position ;-) I would mock the form factor of cell phones and say that it's totally useless for any kind of rich user experience, except that my father probably said the same thing about televisions 30 years ago. These days, those little TVs for the back seat of the minivan seem to be pretty popular, even with the tiny picture.
dunno. Things change, and things we thought would never happen do. Still and all, I'll be surprised if small shops in non-tourist areas take much advantage of such schemes. I just don't see enough upside.
For shops in tourist areas, sure - there's an obvious advantage in trying to use extra hooks to draw in people who don't know you exist.
Don Park's Practical Mobile Blogging caught my eye as being a really non-intuitive idea (at least to technologists) that's really pretty good. Don's idea is essentially to write something on a white board and post a picture of it on your weblog, the...